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HOW AI IS CHANGING WHO BUILDS EXPERIMENTS
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After nineteen conversations with senior experimentation practitioners, the question stopped being whether AI replaces developers. It became who gets to build a test now, and which ideas make it into one at all.
What Makes This Episode Interesting?
AI variation tools are the most credible change to happen to A/B testing in a decade. But the question they raise isn't really about replacing developers. It's about which ideas get to become tests, and who inside a company gets to build them.
In this conversation, Jonny Longden sits down with Katie Greene at Kameleoon to unpack the findings from Speero's independent research on Kameleoon's Prompt-Based Experimentation tool. Nineteen senior practitioners across six industries. Hands-on with the tool. Honest sponsored research that Kameleoon didn't intervene in.
Expect real disagreement, honest limitations, and a proper look at where this category is going.
What's Sideshow?
Convos with operators, strategists, and leaders in growth experimentation, research, and data. What works now? No formal vibes and live Q&A Where is our industry going? New episode every week
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